From pricing to building codes to zoning and beyond, developers embarking on an adaptive reuse project must consider key factors that can make or break its success.

Steve Smith, principal with Cooper Carry, explores the importance of location, authenticity of a building, and the important return on investment that make adaptive reuse projects successful.

This NAIOP Insight was filmed at CRE.Converge 2022.

See all videos in the NAIOP Insights series.