Winter 2017/2018 Edition
Cover Story: The Next Generation of Health Care Real Estate
Topic Suggestions Due: August 1
Draft Feature Articles Due: August 16
Feature Articles Due: August 30
Column Articles Due: September 25
Ad Closing: October 26
Ad Materials Due: November 2
Publication Date: December 15
Special Directory: 2017 NAIOP Buyers Guide
Please note: Cover story topics are subject to change without notice. Development magazine’s cover story focuses on timely commercial real estate topics and issues. The topics are selected, well in advance, by Development editors and members of the NAIOP Editorial Board.
Submit a Feature Article
Feature stories in Development magazine highlight completed real estate projects, relating to industrial, office, retail or mixed-use products. Projects under construction, which are significantly pre-leased, are also of interest. These articles must be written by current NAIOP members or their designees. They must be written exclusively for Development magazine and not previously published. NAIOP reserves the right to edit content for purposes of style, clarity and page layout.
Content for Feature Articles
The major elements of the development process, listed below, provide a good starting point for articles; however, additional ideas are welcome.
- Land purchase/Assembly
- Master plan/Rezoning
- Financing and Tax Incentives
- Ongoing Operations
As a professional association, one of NAIOP’s goals is to share lessons learned and best practices among its members. In this vein, consider the questions below when writing:
- Was there strong support or opposition for the project; among whom? Did the project face any regulatory hurdles? If so, how did it overcome them?
- Are there unique location, access, parking or pedestrian elements?
- Did you use new building materials or install innovative systems in the project? Is there unique technology in the building?
- Did you employ any unique construction processes (e.g., BIM)?
- What surprises, positive or negative, did you encounter along the way? How did you overcome challenges?
- How was the project financed? Describe the structure and terms of the construction loan and permanent financing?
- Describe public incentives obtained relative to the project.
- Was demand what you expected? Are you achieving absorption and rent levels inside your target range?
- What industries/users did you expect to attract? Did they materialize or have different tenants emerged?
- What key features or amenities did you incorporate, and why? Were they worth the investment?
Parameters for Feature Articles
- 1,500 words with title and subheads, double-spaced, 12 point font, in a Word document
- Photography: six to eight images at 300 dpi resolution in jpeg format at a size of 8 x 10 inches
- Exterior images can include buildings, public spaces, streetscapes/plaza areas, ideally with people
- Interior images can include lobbies, workspaces or other unique amenities, ideally with people
- Submit descriptive captions for each image, of one to two sentences
How to Submit a Topic for Consideration
- Project type, name and location
- Name of developer, architect, general contractor, legal counsel, lender, etc.
- Byline author; name of NAIOP member
- Description of the project and why it merits to be profiled as a feature story
- Two to three photos of the building exterior and interior
Send material to: Julie Stern, Managing Editor/Development magazine.
After we assess your submission, we will contact you to discuss specifics of the article, due dates and the editorial process. Typically, authors are given four to six weeks to submit an article and photography.
Submit a Topic for One of Our Columns
We welcome suggestions about compelling and timely topics that can be featured in one of the columns listed below. Column text ranges in length from 500 to 1,000 words. Submit a graphic element, such as a table, graph or chart, to supplement your text.
A Look Ahead
Topics address changing demographics, technology, social patterns/behaviors and new design concepts affecting future business practices and real estate products.
Elements of managing a commercial real estate-related company are featured, including leadership, compensation, succession and business operations (management, accounting, legal, technology, HR, marketing).
Inside Investment and Finance
The capital markets, financial structures, and investment sales activity are covered.
Topics focus on new and emerging technologies, materials, systems and strategies to reduce the use of natural resources and increase building operational efficiencies.
Transportation and Mobility
This column highlights transportation modes and how they are integrated with real estate products. Ports, rail, heavy-rail, light rail, BRT, para-transit, bikes, footpaths, the changing auto industry (i.e., electric cars), water taxis, ferry's, etc. are all game.
In Touch with Tenants
Topics relate to the leasing and marketing of real estate products, focusing on successful strategies and processes used to market new space; negotiate build-to-suit deals and pre-leases; retain existing tenants, etc.
Parameters for Columns
- 500 to 1,000 words with title and subheads, double-spaced, 12 point font, in a Word document
- Submit a graphic element, such as a table, graph or charts, to supplement your text; include proper title, clear labels, relevant dates and source
How to Submit a Topic for Consideration
Send a draft with graphic elements to Julie Stern, Managing Editor/Development magazine.
Development Magazine Article Reprints
Want to use a Development magazine article as a marketing or educational tool? NAIOP offers reprints of its magazine articles. The pricing below does not include shipping or any extra design costs. If you are interested in a quantity that is not listed below, please contact Gretchen Berg for a price quote.
|2 page, color
|4 page, color
|6 page, color
|8 page, color
You can also purchase additional copies of Development magazine for $5 each.
To purchase reprints or additional copies of Development magazine, please fill out the reprint form and send it to Gretchen Berg or fax it to 703-674-1453. Questions? Contact Gretchen Berg at 703-904-7100.